local & regional business
Audience-Based Targeted OTT Campaigns
Please complete the form to receive your link to view this webinar Leveraging CompulseOTT’S Platform For Local & Regional Business Audience-Based Targeted Campaigns.
Local advertisers can create audience-based targeting through the CompulseOTT Platform and the Tru Optik OTT Data Marketplace. CompulseOTT provides local market targeted campaigns at scale in a fraud-free, brand-safe environment for over 100 local markets. Tru Optik’s Data Marketplace features premier data partners providing access to over 14,000 segments for OTT/CTV segmentation, targeting and measurement with unmatched scale, accuracy and privacy compliance.
Participants will learn about:
- CTV and OTT Advertising 101: What it is and why it is important
- How to get started leveraging CompulseOTT’s platform
- OTT targeting and segmentation powered by Tru Optik
- Reach, frequency and InTarget campaign-measurement
- Brian Hunt, Head of OTT/CTV Advertising Sales at Sinclair Broadcast Group
- Frans Vermeulen, COO at Tru Optik